Howard Johnson's Landmark: February-March 1971, p 4
Hollywood, California -- Hollywood & Vine

At the corner of Hollywood and Vine, the Howard Johnson Company converted an existing building and opened their Restaurant in late 1970 or early 1971, which remained operating until the Company was broken apart by the Marriotts in the middle 1980s.

Company goes Hollywood ... Film crews don't have to go on location to shoot scenes at Howard Johnson's anymore. HJ's site of many background shots for Hollywood, now has a site in Hollywood. We opened an elegant new restaurant at the corner of Hollywood and Vine, one of the world's most famous intersections. The corner is noted as a spot to see and be seen. Actors, actresses, hopefuls and agents make it the meeting place in this capital of the motion picture and TV industry. The restaurant, company-operated, is our 31st in California and our 36th in the Los Angeles division.


Top: The corner ... our 183-seat restaurant on Hollywood Blvd. is just up the street from Grauman's chinese Theater, one of the biggest tourist attractions in Los Angeles.

Above: Ribbon-cutters ... Area manager Warren Debs, Miss Hollywood, the Chamber of Commerce and Merchants Assoc. presidents, area manager Win Winslow, general manager Ernie Zalk.

Below: Gleaming wood and earth tones ... bittersweet orange and autumn ember, set an elegant mood.


Postcards circa 1970s

Photo October 3, 2004: Kummerlowe Archive
Photos January 2005: Phil Edwards
Once considered a sweet spot for a HoJo's, the tired building which had housed the example of modern progressive perfectionism in the field of hospitality came to be occupied in the 2000s by a number of establishments including a body piercing/tattoo parlor--just another sign of our devolution into dystopia ...

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