Many of Boston's Howard
Johnson's Motor Lodges did not fit the traditional HoJo's mold,
and 57 Park Plaza was mold breaker supreme. Open in the Fall
of 1971, the Park Plaza Howard Johnson's later served as the
model for the Howard Johnson Corporation when it desperately
tried to position itself with more upscale hotels which were
usually just Motor Lodges rebaged as Plaza Hotels.
Built on the site of
the famous 57 Restaurant, the Motor Lodge retained the restaurant's
management and staff which ran a new version of the 57 Restaurant
located in the Motor Lodge. Guests also had the option of quick
food in a traditional HJ Coffee Shop.
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Brochure courtesy
of Dan Donahue circa 1970s |
Brochure:
"Every room, whether a single
or a mini-suite, is spacious and sunny. Picture windows run floor
to ceiling and open onto the only walk out balconies in town.
Each of the 400 rooms is cheerfully decorated with wall-to-wall
deep shag carpeting...A bedside console places room lights, color
television, wake-up and message services at your fingertips." |
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