Photographs circa 1930s
North Attleboro, Massachusetts -- address

Initially opened as a seasonal stand offering a limited menu, the North Attleboro location grew into a full-service Restaurant by the late 1930s when it received a substantial renovation and addition. Its large addition served as the Restaurant's main dining area and architecturally tied the building into HoJo's style of the day.

The circa 1930s building was destroyed by fire in the 1950s and replaced by a seventy-seven unit Nims-type. Seen at bottom, a thirty-eight seat addition was added in 1960 to increase the Restaurant's capacity. Called the Carriage Room, it was described as "an embellishing creation . . ." that was ". . . relaxed and charming," and allowed the franchise's operator, Francis Murphy, to have a separate dining room where he could "accommodate special affairs and large transient parties."


Howard Johnson's Landmark: October - November 1960; page 7
The Carriage Room . . . Warm colors framed by walls of deep grain walnut wood contrasted with reused brick creates a charming scene. Black coach lanterns trimmed with brass harmonize with the modified Colonial ceiling fixtures. The center of attraction is a large shadow box fronted with a delicate wrought iron grill which restrains the plantings reflecting in the large mirror. Shutters on the large window may me drawn to give varied gradations of light during the day. The evening hours are enhanced by rheostatic controlled lighting which can induce varied lighting effects.