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St.
Louis-North Airport, MO Hazelwood |
--9075
Dunn Rd. (9085 Dunn Rd.) |
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Built
to serve the north side of the St. Louis area, Hazelwood
or North-Airport opened in 1962. Located near aviation's
famous Lambert
Field
with its terrific mid-century Minoru
Yamasaki
designed multi-doomed main terminal and its adjacent manufacturing
and industrial area, the Howard Johnson's was well sited
to attract a tremendous variety of patrons.
Right:
Accompanying an article about the Restaurant's new cocktail
lounge, and meeting room were several congratulatory ads.
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The
Missouri Restaurant, July 1966 p. 7:
Scott Sargent |
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Postcard
ca. 1960s: Kummerlowe Archive |
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With
more business than their building could accommodate, the Restaurant's
owners Ernie Johansen and Jack Krater added a multifunction room
as well as a cocktail lounge in 1966. The new space increased
the Restaurant's capacity to 234 guests. Mr. Johansen credited
successful operations on his following four points:
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A name strong enough to draw travelers from an interstate
highway as well as local people from the surrounding area.
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A
good location for travelers, and locally in an area populated
by the type of residents that you expect to appeal to (in
the case of Howard Johnson, young families and thousands of
small children).
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Run
by experienced food person.
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Use
of constant promotions to individualize your place from the
other franchise operations.
The
July 1966 issue of The Missouri Restaurant excitedly
proclaimed that Hazelwood's Howard Johnson's was "moving
ahead with the times." Here are a couple of excerpts extolling
the Restaurant's wondrous virtues:
The
new meeting room has been done with much style and good taste.
It has red and black wall-to-wall carpeting, and a fabulous
nine-foot diameter chandelier which is eye-catching. Walnut
paneled walls feature numerous long and narrow windows with
red shade-type treatment, several stunning mosaic tile decorations
and panels of gold metallic wall-covering that frame lantern-type
light fixtures. The large, round, drop leaf tables are adaptable
to various meeting room seating situations. The black heavily
padded Shelby-Williams chairs make for relaxing, comfortable
meetings. A projector is built into the ceiling. Green and amber
diamond glass dividers screen an area at one end of the room,
which contains a waitress service station, rest rooms and coat
racks
The
cozy, inviting cocktail lounge has pecan paneled walls, and
tile wall accents as the meeting room. Small round cocktail
tables feature a leather-look formica, as does the bar top.
The bar is 25 feet long with Shelby-Williams arm chair swivel
stools. The bar backwall is cork, lighted to draw attention
to a mace, antique keys, a wood carving, a French print, and
a very interesting array of eye-catchers and conversation pieces.
Along
with the "ounce and a half" Howard Johnson drink recipes
(which have been well-received by customers), a new steak has
been added to the Hazelwood Howard Johnson menu, the 12-oz.
boneless strip steak, the Howard Johnson Company provides for
their Red Coach Grill. In the immaculate kitchen you will find
a Garland heavy duty range, a Baker Pride broiler.
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The
Missouri Restaurant, July 1966 p. 9 & 10 |
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Right:
Inviting...
Second new addition to the Howard Johnson Restaurant
that is located far north in St. Louis County is a cozy
cocktail lounge that seats 12. This inviting area features
pecan paneled walls. A 25' long bar featuring armchair
swivel stools. Bric-a-brac complements the room. |
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Left:
Something New...
This handsome room--newest addition to the
Howard Johnson Restaurant in Hazelwood--is shown
as it is used for day-to-day dining. Standard
decorative features in this room are walnut paneled
walls with numerous long and narrow windows featuring
red shades and panels of gold metallic wall covering
that frames lantern-type light fixtures. |
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Business
card ca. 1962: Kummerlowe Archive |
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Spread
out facing I-270 at its classic-type clover leaf interchange with
Lindbergh Blvd., the complex had a prime spot. It was exceptionally
modern and initial plans allowed for considerable if not overly
ambitious expansion as evidenced by the property's business card--the
guest buildings depicted behind the Restaurant were likely never
built! Nonetheless the Motor Lodge did expand and grew from 75
rooms in the late 1960s to at least 99 by the middle 1980s. |
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Postcard
ca. 1960s: Kummerlowe Archive |
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Lobby
card ca. 1970s: Dan Donahue |
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Postcard
ca. 1960s: Kummerlowe Archive |
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Above
& Right: Howard Johnson's Towering
Trapezoid highway sign--then recycled by the Pink
Galleon .
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Photo
August 2004: Phil Edwards |
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Photos
August 2000: Kummerlowe Archive |
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Photos
August 2004: Phil Edwards |
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Save
for its towering trapezoid highway sign and considerably altered
Restaurant, nothing of the rest of the complex remained by the
middle 2000s. At least two motels were eventually built on the
spacious parcel of land which had once supported the sprawling
Motor Lodge. Note that the former Howard Johnson's Restaurant
site may have been converted into Red
Birds Sports Cafe & Billiards by 2008.
Below:
Could the Gate Lodge have been moved? Discovered about 13 miles
south of Hazelwood's former site, an A-frame structure unmistakably
resembling a Howard Johnson's Motor Lodge Gate Lodge was near
the intersection of Adie Rd. along Lindbergh Blvd. Here is an
aerial
view! |
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